Most Marketing Spend
Buys Management
And No Execution.
At EUR 2 to 5M you need a full marketing function. Every standard way of getting one taxes you somewhere: in overhead, in ownership, or in time.
40+ Years Experience Senior Marketing Operators
Senior Marketing Operators
For B2B Companies
Your Marketing Function. Owned And Executed.
Global B2B + B2C Clients
The Overhead Problem
Most Marketing Spend
Use Cases
What The Function Delivers.
A few of the outcomes teams hire us for, and the bundle of motions behind each. This is how the engine runs, not a menu.
Who We Are
Two Senior Operators That Take Ownership.
KADANCO is a complete marketing function for B2B companies. Two senior operators
take ownership of the strategy and run the execution themselves. One team, one system of action,
one number you control. No agency overhead, no junior hand-offs, no stack of freelancers to manage.
Maria
Founder & Product Manager20+ Product Experience Made in Berlin | B2B Sustainable Energy Management | EdTech | Financial Wellbeing
View LinkedIn Profile
Karan
Founder & Growth ManagerReplace your GTM stack with one platform | Founder @ hubsell
View LinkedIn Profile Our Approach
One Function. The Whole Stack.
One Owner
One Team, Accountable For Everything.
A single team owns the whole function and one number, not a roster of specialists you have to coordinate.
Senior Execution
The Strategists That Do The Work For Your Teams.
The operators who set the direction do the hands-on work. No junior delivery, no account layer, no markup.
One System Of Action
Twelve Motions, One Engine.
Every motion runs as part of one connected system, so the whole stack compounds instead of leaking between vendors.
How We Operate
We Don't Advise The Work. We Own It And Execute It.
KADANCO operates as your marketing function, not a vendor attached to it. The two people who scope the work are the two people who do it. We take ownership of the outcome, run the motions ourselves, and keep the whole system pointed at pipeline. Four clients at a time, so every account gets senior execution.
FAQ
Questions, Answered.
How do you work with us?
We run as your marketing function on a quarterly engagement: map the market, ICP and funnel, agree the motions that move pipeline most, then execute them ourselves. Four clients at a time.
How fast do we see results?
First execution is live inside two weeks of kickoff. From there we run in quarterly cycles, plan, ship, review, and the engine compounds.
Who does the work?
The two operators who scope your work are the two who do it. No account-management layer, no junior delivery, no markup.
What does it cost?
We scope each engagement to what your pipeline needs, with a predictable floor and a ceiling you control. The fastest way to a number is a short conversation.
Only companies entering Germany?
No. We run the full marketing function for B2B companies generally. DACH market entry is one use case we do well in native German, not the whole offer.
What's included in the function?
The whole stack: positioning, brand and website, content and ghostwriting, ABM and demand, paid, events, SEO and GEO, CRO, and RevOps. We deploy whichever motions move your pipeline.
Compliance 
